Growth hackers jobs’ responsibilities

Here is a list of responsibilities a growth hacker should take: 

– Choosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on. 
– Bringing traditional and creative ideas how to grow those KPIs. 
– A/B testing those ideas. 
– Analyzing the data and users’ feedback. 
– Exchanging ideas/data/feedback with other departments (Product, marketing, top management) in order to present results and make the product more user-centric. 
– Driving traffic to your website, landing pages, social media, apps… 
– Understanding conversion rate optimization (CRO) principles and hacks and being able to apply CRO hacks to any businesses. 
– Working on a lean startup process. 
– Working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral – Revenue) 
– Prioritizing growth channels. 
– Optimizing channels in order to always improve the performance of ones business. 
– Scaling and Automating the growth processes. 
– Knowledgeable about referral marketing and being able to create viral growth. 

Requirements

What are the requirements to fit the growth hacker job description perfectly? 

– Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics. 
– Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience (Note: being a people’s person should be part of the growth hacker’s capabilities but is also part of the the anatomy of an entrepreneur. 
– Willing to learn. 
– Having a startup mindset. If you’re not sure what a startup is (A startup is NOT a new tech company), you can check what is a startup here. 
– A/B Testing and Data Analytics experience 
– Editing and copywriting skills 
– Not being scared of pivoting 
– Knowledge about both inbound and outbound marketing 
– Programming knowledge: even if it’s not compulsory, it is recommended. 
– Being performance and results-oriented 
– Being curious and creative 
– Being relentless in pursuit of growth